The title of this magazine tells us what the magazine is going to be based on and the genre, which is loud music with rapping. Also the image portraid on this magazine is a hip hop superstar THE GAME. I think that using famous people will influence the customer on wither to buy the magazine vecause it shows stories of famous artists. The font looks dominant because it is in capital letters along with a few mixture of colours, this makes it easy on the eye and very eye catching. The free cd inside also influences the customers choice on weither to buy the magazine or not. Overall the magazine looks really proffesional because of the way the image is layed out along with the text which is in capitals and the use of little colours makes the overall magazine very attractive.